Throwing out a quick, informational post about some upcoming speaking engagements that a few of Cramer’s own have out a the Virtual Edge Summit next week. For those of you who don’t know, Michael Doyle founded The Virtual Edge Institute as an organization “devoted to helping you plan and produce successful virtual events and meetings that attendees rave about.” In that spirit, he’s hosting us at the annual Virtual Edge Summit next Monday and Tuesday in Santa Clara, CA! Aside from being excited to catch up with industry luminaries like Ben Chodor at Stream57 (recently acquired by Intercall), Brent Arslaner and the rest of the Unisfair team, I’ll be speaking Tuesday afternoon in a session titled “Virtual Event Platforms are not Virtual Events.”
Why the title, you ask? I’ll be covering how you cannot rely exclusively on the features of any particular platform to drive event engagement. Kind of how you can’t rely on a sweet hotel venue to just magically make your face to face event great. Same idea.
Darren Ross, will also be speaking in a virtual session at 1:15pm PT (4:15pm ET) on Wednesday, Feb 23rd about event engagement within specific webcasts titled, “Add ‘Live Event Sizzle’ to Your Virtual Event.” In it he will teach attendees how to create a webcast program that is inspiring, engaging and ultimately impactful. Ok – so impactful isn’t really a word, but we marketers make up words all the time.
Check out the full event program on the Virtual Edge Summit site and please let us me know if you’re going to be there by sending me a DM @sgogolak on twitter or commenting below!
See you in sunny San Fran!
PS – Online registration is free if you participate in a survey!