When I tell my brother about what I do, he just laughs and says in a derisive manner “so you make sites pleasant for the user?” and follows with “why don’t you just give them a comfy chair?”
I have no comeback for this.
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Posts Tagged ‘User Experience’
The “About” page: Your Internet junk drawer?
What does an About page have in common with a junk drawer?
Show me the shipping cost and I’ll show you the money
Many online stores force you to sign in or create an account, enter all of your shipping information, and maybe even put in your credit card number before you can find out the shipping cost. How frustrating is that, especially when the shipping cost will help you decide whether to make a purchase at all? Try posting something on Ebay without a shipping quote–you won’t get bids–you’ll get requests for the shipping cost.
Some online stores, like PetFoodDirect.com, get it right: Read This Post