I hear the term podcast used almost as ubiquitously as “VOD” nowadays (which is ironic because podcasting is a form of video on demand) and I wanted to take a moment to ask you, do you podcast?
There are a lot of people who seem to think that podcasting is somehow getting your content onto iPods or iPhones. It is, to an extent, but that’s not really the right reason to “podcast.” Podcasting is a method of distribution for episodic content. According to wikipedia, “The syndication aspect of the delivery is what differentiates podcasts from other files that are accessed by simple download or by streaming: it means that special client software applications known as podcatchers (such as Apple Inc.’s iTunes or Nullsoft’s Winamp) can automatically identify and retrieve new files when they are made available, by accessing a centrally-maintained web feed that lists all files associated with a particular podcast. The files thus automatically downloaded are then stored locally on the user’s computer or other device, for offline use.” Well now, that pretty much explains it.
