Cool New Marketing Technologies: Caught and Served

Archive for the ‘Digital Marketing’ Category

Verizon and Apple Officially Announce iPhone 4 for Verizon 3G CDMA

By Greg Jones

We all knew this was coming, now it’s official! Verizon Wireless and Apple will be offering the iPhone 4 on Verizon 3G (CDMA) early next month. Details below:

$199 for 16GB phone
$299 for 32GB phone
Up to 5 devices, including mobile hotspot.

February 3rd – existing customer pre-order
February 10th – everyone can order/buy

This is a huge shift in the mobile world, for the first time iPhone users have a choice. I can’t wait for the next press announcement by Steve Jobs sometime this summer with an iPhone 5 on Verizon 4G LTE — THAT will be a day to get really excited! (hopefully they fix the antenna too).

Credit to Engadget for the photo.

Posted in Digital Marketing, Marketing Technology, Product Launch, User Experience | Comments Off

Google Goggles Plays Sudoku, Reads Magazine Ads

By Greg Jones

TechCrunch recently reported on everyone’s favorite app, Google Goggles, and it’s newly acquired ability to solve sudoku puzzles and deliver search results for magazine ads printed since August 2010.

Sure, it might take some of the fun out of the game, but hey, you can’t say Google isn’t out there trying to solve the world’s problems. (As long as they are in 9 by 9 squares that is)

Posted in Digital Marketing, Marketing Technology, Print & Direct Mail, User Experience | Comments Off

LinkedIn Polls Making Advances, Still Buggy

By Greg Jones

LinkedIn recently revamped it’s polling abilities. It is easy to share on Facebook, Twitter, and is embeddable like the below. Take my LinkedIn poll to give it a try, then make your own!

The best part is the intelligence gathered as a result of creating a poll, including Age, Gender, and Seniority of the people who responded to the poll. It seems to still have bugs, including refreshing/voting multiple times, error messages, and user data from shared sources (like Facebook) not appearing correctly. I’m sure those will be worked out with time. Until then, experiment!

Posted in Digital Marketing, Event Solutions, Marketing Technology, Measurement & Analytics, Social Media Marketing, User Experience, Virtual Events, Webcasting | 1 Comment »