While writing creative and compelling content has always been my passion, Cramer was the first to actually put the word "writer" in my job title. So how did that happen? Well, my background involves a somewhat sordid history in a variety of marketing-related roles that started with beer (affording me a depth of beer knowledge that no respectable woman should have) and most recently involved pharmaceuticals. While drugs and alcohol will always be near and dear to my heart, my real addiction is writing--specifically, blogging. I started blogging about a year ago as an "experiment", but I haven't stopped since and one of my most sarcastic posts ended up helping me land my dream job at Cramer. So, here I am!
On this blog, I'll be sharing my thoughts on the writing process, content management, and best practices as it relates to content development and execution AND I'll try to make all that interesting and sometimes even funny!
Do you surf or do you feed?
While surfing can be thrilling, it’s undeniably risky. Unless you know what you’re doing, do you really have any business being out there?
The same could be said about the Internet. While surfing has its moments, who really has the time to search this way on a daily basis?
RSS feeds and readers have been around a long time, but I’m still amazed when a colleague or friend confesses they have no idea what they are or how to use them.
Feed, baby. Feed. It will change your life.

