Cool New Marketing Technologies: Caught and Served

Ann Cave teams up with Schneider PR to talk Product Launches

Cramer Conversations Screenshot

How cool is this?  Cramer’s own Ann Cave (middle) partnered with Joan Schneider, President of Schneider PR (right) on the set of Cramer’s new online web series “Cramer Conversations.” With host Maura Driscoll (left), Ann and Joan teamed up to create a video about the new tools, strategies, techniques and trends about launching new products in the B2B and consumer markets.  Follow the link to also get access to two excellent white papers (one co-authored by yours truly, no less!).

Check out the video to learn about best practices in product launches from two women who clearly know their stuff.

Here are some exclusive behind the scenes shots, too:

Joan and Ann review scripts

Joan and Ann review scripts prior to their shoot

a view from behind the camera

a view from behind the camera in Cramer's 60x60 studio

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