Comments on: Are you part of the social media revolution? http://www.awidernet.com/2009/08/21/are-you-part-of-the-social-media-revolution/ Cool New Marketing Technologies: Caught and Served Wed, 17 Mar 2010 00:22:27 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Greg Jones http://www.awidernet.com/2009/08/21/are-you-part-of-the-social-media-revolution/comment-page-1/#comment-83344 Greg Jones Mon, 24 Aug 2009 19:16:02 +0000 http://www.awidernet.com/?p=1427#comment-83344 Hi Barbara, The quote came directly from the video, the definition of “peer” in this case seems to be other consumers. Which restaurant should you dine at? Which book should you buy? reviews/recommendations on Yelp or Amazon are peer-to-peer and might prove more trustworthy to the consumer. Personally, I read yelp reviews before trying any new pizza place, and I review seller’s feedback before purchasing any books, so my peers have my trust. I’m sure the statistic is explained in more detail in the book. Hi Barbara,
The quote came directly from the video, the definition of “peer” in this case seems to be other consumers. Which restaurant should you dine at? Which book should you buy? reviews/recommendations on Yelp or Amazon are peer-to-peer and might prove more trustworthy to the consumer. Personally, I read yelp reviews before trying any new pizza place, and I review seller’s feedback before purchasing any books, so my peers have my trust. I’m sure the statistic is explained in more detail in the book.

]]> By: Barbara http://www.awidernet.com/2009/08/21/are-you-part-of-the-social-media-revolution/comment-page-1/#comment-83268 Barbara Sat, 22 Aug 2009 15:38:59 +0000 http://www.awidernet.com/?p=1427#comment-83268 Define, "peer." Define, “peer.”

]]> By: Greg Jones http://www.awidernet.com/2009/08/21/are-you-part-of-the-social-media-revolution/comment-page-1/#comment-83202 Greg Jones Fri, 21 Aug 2009 20:16:12 +0000 http://www.awidernet.com/?p=1427#comment-83202 "78% of consumers trust peer recommendations, only 14% trust advertisements..." get involved or get left behind! “78% of consumers trust peer recommendations, only 14% trust advertisements…” get involved or get left behind!

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