Cool New Marketing Technologies: Caught and Served

Archive for July, 2009

levelHead—Augmented Reality Spatial Memory Game

By Greg Jones

Another great example of augmented reality gaming, levelHead is a spatial memory game from 2007-2008 by Julian Oliver, a Madrid, Spain-based artist, inventor and teacher. Oliver’s spatial memory game consists of three colored cubes (each with unique faces), a camera, computer and projector.

levelHead-fiducial-cubes

levelHead utilizes a tangible interface by allowing the player’s hands to directly influence the rooms and character’s movement in the game. By tilting a block in any direction, the user moves their character from room to room through a series of interconnected doors. The block’s digital rooms bring augmented reality gaming into an Escheresque-meets-Rubik’s-Cube space that is nothing short of inspiring.

levelHead v1.0, 3 cube speed-run (spoiler!) from Julian Oliver on Vimeo.

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