Glass half full - how does a marketer see things?
Tom Asacker has a funny post that looks at perception among different types of thinkers. He goes way beyond optimist vs. pessimist and concludes by asking, “how does a marketer see a glass that is half full/half empty?” to which there are now many interesting comments in response.
If you pick through the comments, you’ll find mine.
Thanks, Sue Pelletier, for calling this to our attention.
(2 votes, average: 4 out of 5)
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