A Wider Net

If you’re looking for reasons to stay away from Second Life here are two:

Last week disgruntled users “nuked” the pretend stores of American Apparel and Reebok.

This week ultra-conservative nutjobs vandalized John Edward’s virtual headquarters.

Days later, there appears to be nothing mentioned about either incident on the Reuters Second Life News Center. I guess the press can be bought in Second Life, too.
One could argue that getting virtual radioactive sludge or virtual feces slung on your brand represents PR, and bad PR is good PR. Like my cholesterol, I’ll stick to the good kind.