A Wider Net

Remember the Million Dollar Homepage? No? Here it is - the most ugly page ever, which netted it’s college-kid creator $1million by selling clickable spaces as small as 1 pixel by 1 pixel at $1/pixel. Brilliant. A lot of cheap nothings in viralspace apparently equals a cheap lot of money.

Well, he’s back again with another way to make a million box. Pixelotto is off and running, offering not-so-premium pixels at the still low price of $2/pixel. This time, however, he’s offered an incentive to everyone who clicks on those adds - a chance to win half of his revenue or $1,000,000. Apparently, the drawing to pick the lucky winner isn’t until after all the pixels are sold. If, after a year, the pixels aren’t all sold, then the winner gets half the lot.

It’s pretty ingenious, because to win, you have to register, and to win, you have to click. He builds a nutty-huge opt-in database, gathers money, and splits it with a winner. Not bad.

Via Adrants.