Reaching The Wet Handed People
Spotted in a bathroom in Melbourne, this hand-dryer-billboard makes us wonder where it will all end. I thought the printed toilet paper and talking urinal screens were bad enough. I imagine there’s no audio with this puppy, since it would sound pretty much like a hand dryer anyway, but you have to wonder if they’re choosing ads that appeal more to the types of people that: A. Use public restrooms, B. Wash their hands, and C. Dry them the “environmentally friendly-way”. I won’t risk a guess at who it wouldn’t target, but I will say I’ve seen them and they are everywhere.
Seriously though, isn’t this is a better solution than a video screen above a urinal or on the back of a stall door? While I suspect there are products out there that want to be associated with #1 or #2, isn’t the hand-dryer just “cleaner”?
From Engadget.




October 17th, 2006 at 3:47 pm
Oh my… I’m annoyed enough when there are no paper towels to dry my hands, but now I have to wait while the guy ahead of me watches an ad AND dries his hands… I vote for the LCDs above the urinals… at least I can keep an eye on the game that way.
On a more serious note, why build a screen into a product like that? With LCDs becoming so mobile and flexible with their installation options, just put it above then dryer… and embed it in the mirror over the sink… and over the urinal… and on the back of the stall door. While you’re at it… put them in the floor so that when you’re waiting in line you can have something to look at while you try to avoid awkward eye contact.
October 18th, 2006 at 4:38 pm
How about branded urinal pucks?